Juicy Posts in Tips + Tricks

January 20 2012

Why Should Customers Pick YOU?

Because there are so many businesses, your online listings must stand out to catch the attention of your potential customers. Learn how to lure them in, just like with an online dating profile, and get them to choose YOU over hundreds of other businesses based on your listings alone. Continue reading →
January 19 2012

Supercharge Your Business Development

Traditional networking and personal relationships are invaluable to the business development process. I want to inspire you to use a number of Internet marketing methods to truly supercharge your business development and personal networking. Continue reading →
December 1 2011

Have You Considered Facebook Advertising?

For companies who have a product that customers are seeking out, there is no better source of those customers than search engine traffic. If you’re looking for a cost effective way to generate demand for your business in a measurable way, I would suggest starting with Facebook advertising. Continue reading →
November 30 2011

What’s Stopping You from Creating Content and How to Get Over It

No matter what business you are in, if you’re paying attention to current marketing trends, you know you need to create content—interesting, relevant, consistent content for your internet marketing to be effective. But knowing and doing are two very different things. Continue reading →
July 26 2011

Website Analytics & the Power of Segments

You are not running a website just to be popular; you are running it to achieve business goals. Forget that, and you will not be looking at the website metrics that will give you meaningful insights. Aggregate numbers never tell the whole story. You have to slice and dice your data into segments. Continue reading →
July 1 2011

Facebook for Business – A Crash Course

Over the six weeks month, we’ll be looking into how to use a number of Facebook marketing tools to market your business. In typical Juicy fashion, we’ll make sure to include actionable tips and lots of examples. This will be the summer that you get your Facebook business strategy online. Continue reading →
May 17 2011

Broadcast your Business with Internet Video

Video is one of the most effective tools we know of at turning website visitors into customers. Most businesses just aren’t sure what to promote in their videos. Here are some inspiring ways that you can win new customers by using video online. Continue reading →
March 12 2011

The Phone Book is Dead. Long Live Local Online Search. (Part 1)

When was the last time you opened a phone book to find a business? Well that’s one more time than your prospective customers did. Local online search is more important than ever. Learn how to get started the right way. Continue reading →
March 11 2011

5 things I learned at WordCamp Miami 2011

Klaus and I traveled to Miami last weekend to attend WordCamp Miami 2011, where Klaus spoke and I LEARNED! Aside from not having internet at our hotel for 5 hours the night before, we had a very fun & productive trip. Continue reading →
February 3 2011

How Often Can I Email My Customers?

This Sunday, I came across a great article by Jay Goltz called “How Often Can You Send Email Promotions?” in the NY Times. It was no surprise to me that this discussion came up within his marketing planning meeting. However, it was refreshing to see the thought process unfold within his team as they tried to identify the sweet spot of how often to email their clients. Continue reading →