Juicy Posts in Website Metrics
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Website Analytics & the Power of Segments
You are not running a website just to be popular; you are running it to achieve business goals. Forget that, and you will not be looking at the website metrics that will give you meaningful insights. Aggregate numbers never tell the whole story. You have to slice and dice your data into segments. Continue reading
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A Juicy SEO example
Search engine optimization is a big part of what we help our clients with and I know there is a lot of skepticism surrounding internet marketing firms and the use of their own tactics. In light of this, I thought … Continue reading
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Getting started with Google Analytics
If you’re responsible for sale operations in your small business, you probably keep track of various metrics. For example, the number of returns, phone calls, or even how customers hear about you. If you’ve designed your website to be goal-oriented, … Continue reading


