Marketing Tips

Made From Concentrate

Juicy Posts in Website Metrics

  • July 26 2011

    Website Analytics & the Power of Segments

    You are not running a website just to be popular; you are running it to achieve business goals. Forget that, and you will not be looking at the website metrics that will give you meaningful insights. Aggregate numbers never tell the whole story. You have to slice and dice your data into segments. Continue reading

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  • May 18 2010

    A Juicy SEO example

    Search engine optimization is a big part of what we help our clients with and I know there is a lot of skepticism surrounding internet marketing firms and the use of their own tactics. In light of this, I thought … Continue reading

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  • October 18 2009

    Getting started with Google Analytics

    If you’re responsible for sale operations in your small business, you probably keep track of various metrics. For example, the number of returns, phone calls, or even how customers hear about you. If you’ve designed your website to be goal-oriented, … Continue reading

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