Marketing Tips

Made From Concentrate

Juicy Posts in Internet Marketing Terms

  • January 26 2011

    The Secret Ingredient to Successful Marketing and Advertising

    Here’s the scenario I run into all too often. We’re in a meeting with a new client batting around some marketing ideas when some suggestion causes the client to strongly state that advertising does not work for their product (or service). “Advertising is something we’ve tried, and it just doesn’t work for us because…”

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  • January 17 2011

    Satisfaction Is A Moving Target

    If you operate a business where customer service matters—and I think that’s just about any business—then I highly recommend Harry Beckwith’s books. He wrote a series of amazing books in the nineties aimed at service businesses around the concept of delighting your customers and shaping wonderful client experiences.

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  • January 4 2011

    Small Business Internet Marketing Resolutions for 2011

    Now that you’ve experienced major success with your Internet marketing endeavors in 2010 and your small business is breaking sales records, we can focus on how to maximize the value of all those new customer relationships. Wait, what’s that? You didn’t experience that kind of success last year?

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  • June 10 2010

    What is Content Syndication?

    Most people know what syndication means. We’ve all seen TV shows, listened to radio programs or read columns that are syndicated across several publishers. On the web, there are exponentially more media properties to distribute your content to, making the …

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