Juicy Posts in Lead Generation
Avoid Losing Leads On Mobile Devices
In this video I want to talk about a pet peeve of mine. It’s a mistake that you’re making with your website that’s probably costing you business. If you use your website to generate leads and I bet you a significant portion of the user is either on their phone or on a tablet. I bet you that your lead forms are set up the same way on a phone as they are on your desktop.
User Profiling and Lead Scoring For Your Sales Team
If you’re trying to generate leads with your website, then I’ve got 2 tools that you need to know about. The first is user profile. The second is lead scoring. The two work together. User profiling is software that connects with your CRM that actually tracks the individual behavior of any of your prospects.
Rule #1 for Using Your CRM Effectively
There is an extremely avoidable mistake pervasive in sales teams that is wiping out revenue. I am on a mission to spread the word. Find a meaningful way to follow up, and do it on time, every time, and you will add zeros to the right side of your sales revenue.
B2B Website Checklist for Mobile Devices
86% of executives use their tablet and 72% use their smartphone to conduct research for products or services for their business. Ignoring the mobile experience can cost you serious business! Consider this post your wakeup call to shore up your company website’s performance on mobile devices.
The “Right” SEO Mindset
Besides some additional training and experience, I would bet that the biggest difference between the most successful search marketers and everyone else is having the right SEO Mindset. The right SEO Mindset opens you up to constantly identify new search opportunities and quickly envision ways to take advantage of them.
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