Marketing Tips

Made From Concentrate

Juicy Posts in Strategic Advice

  • May 29 2012

    Are You a Social Media Loser?

    Social media is a lot like a new puppy: it is new and wonderful and perhaps even adorable at first, but it quickly turns into a burden that requires constant attention. But the pay off is so wonderful! Learn how to train yourself and your staff to stay in the game without becoming discouraged.

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  • May 8 2012

    The Number One Reason Your Small Business Will Not Grow

    There are three things you absolutely need to attract more customers to your business. Unfortunately, there are so many businesses that miss the mark on one or more of them. Use our questionnaire to test your business!

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  • April 23 2012

    Who Are You and Why Should I Care?

    The problem most entrepreneurs I meet suffer from is an over familiarity with their business. In other words, they know so many reasons why you should do business with them, they can’t present their business with a singular clear and compelling message.

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  • March 29 2012

    Why Your Medical Practice is Failing to Attract New Customers

    In advance of speaking at the Medical Entrepreneur Symposium this weekend in Delray Beach, I have been doing a lot of thinking and research on how medical practices can use the Internet to attract new patients.

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  • January 23 2012

    Internet Marketing Predictions for 2012 (and Why You Should Care)

    A handful of 2012 Internet marketing predictions from industry leaders with our Juicy take on what they mean to small businesses.

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  • January 20 2012

    Why Should Customers Pick YOU?

    Because there are so many businesses, your online listings must stand out to catch the attention of your potential customers. Learn how to lure them in, just like with an online dating profile, and get them to choose YOU over hundreds of other businesses based on your listings alone.

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  • January 19 2012

    Supercharge Your Business Development

    Traditional networking and personal relationships are invaluable to the business development process. I want to inspire you to use a number of Internet marketing methods to truly supercharge your business development and personal networking.

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  • December 13 2011

    Two Become One: Facebook Pages & Places Merge

    A Facebook page shows the world you exist and people like you, but place pages offer proof of life. Why not merge the two to combine the best of the ‘likes’ and the ‘check ins’ and add a kickback in the form of an online deal?

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  • December 1 2011

    Have You Considered Facebook Advertising?

    For companies who have a product that customers are seeking out, there is no better source of those customers than search engine traffic. If you’re looking for a cost effective way to generate demand for your business in a measurable way, I would suggest starting with Facebook advertising.

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  • November 28 2011

    Landing Pages Visitors Will Be Thankful For

    Big companies may have tons of money and time to throw at landing page design and testing, but it’s a safe bet you probably don’t. However, you shouldn’t let that stop you from putting to use all the lessons the big companies paid to learn.

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