Marketing Tips

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Recent Posts

What is Marketing Automation?

Imagine how your marketing investments would multiply if you captured and courted EVERY LEAD that you generated, even the ones that don’t seem to be in the market for what you sell. If you spend a fair amount of time on the interwebs, you’ve probably started to see some buzz about “marketing automation.” This post will give you a basic understanding on what that means.

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Sep 25 2014

What Google Wants: Overview

You’ve undoubtedly heard about how you can optimize your web pages for search terms, but my guess is that you’ve only been exposed to tactical tips and tricks that can get you incremental results at best. To fully take advantage of search engine traffic, you have to start from a strategic standpoint. And to do that, you need to know what Google wants to find when it visits your website.

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Sep 23 2014

2017 Juicy Results Vivid Vision

The Vivid Vision is a tool used by numerous fast growing companies including 1-800-GOT-JUNK, which used Vivid Visions to grow from a few million in revenue to over 100 million in revenue. It's a detailed description of what the company looks like roughly three years from today. Our latest Vivid Vision details our vision of Juicy Results in 2017.

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Sep 9 2014

Turn Every Client Into Three Clients

I want to share our one-phrase growth strategy, explain what that means and why your company should have one. I learned about a one-phrase strategy, alternatively referred to as a strategy statement, from Verne Harnish and EO Accelerator Program. I then noticed the same idea in several Jim Collin’s articles about great companies.

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Sep 3 2014

Lead Generation Website Best Practice Checklist

Websites that convert visitors into leads can take many different shapes and styles, but we’ve found that those with the highest conversion rates all share a set of proven best practices. These patterns, which can be applied to any website, make up the foundation of the “conversion” section of our Juicy Results Website Lead Generation Framework.

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Aug 18 2014

The One Year Anniversary of Our Guaranteed SEO Program

One year ago, I sent out a simple note to our Juicy Results email list announcing the launch of our Guaranteed SEO program. Aside from the fact that I mistakenly addressed all 800+ emails to “Tom,” that was the first successful milestone in launching our unique program to the world. But this isn’t an article about SEO.

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Aug 9 2014

How to Never Miss a Goal

Want to know the secret to never missing a goal deadline? It’s all about identifying leading indicators for your goals. Leading indicators are specific, measurable and can help you determine when you’ve reached success. If you never want to miss a goal final, focus on developing leading indicators that are supportive of your goals. After you watch this video, of course.

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Jan 3 2014

Website Redesign Checklist for SEO

It’s definitely a good idea to polish up your website on a regular basis, and even radically redesign it every few years. However, there are some critical steps to take to make sure you don’t lose the optimization work you’ve accumulated up until this point.

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Aug 30 2013

7 Lessons We Learned About Running a Restaurant Facebook Contest

Here are 7 (hopefully more useful) tips from what we learned after running a restaurant Facebook contest for TooJay’s Gourmet Deli.

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Aug 14 2013

Choosing a Small Business Marketing Firm

Choosing the right marketing firm for your small business is no different from selecting a product from a store; if you don't know exactly what you want, you are likely to go for the most convincing salesperson around you.

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Jul 23 2013

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